Search Engine Optimisation

Web Site Search Engine Optimisation Reviews

Our web site search engine optimisation reviews are designed to identify any errors on a site that could prevent search engine indexing and highlight areas that could be improved to increase traffic.

We offer three different search engine optimisation reviews: the more basic Bronze review, an intermediate Silver review and the comprehensive Gold site review.

Gold Search Engine Optimisation Review:

• Ranking Report - For up to 60, keyword phrases of any length shown across 20 different search engines. This also includes a report for 6 of your competitor's keywords.
• Usability Review - An evaluation of how easy it is to use the features of your web site and how well visitors can navigate around it.
• Index Report - This shows the number of pages from your web site that are currently indexed by Google, Yahoo! and MSN. Any indexing problems will be identified and resolved.
• Strategic Plan For Improvement - Here we will outline any alterations or additions that could be made to your web site to improve optimisation. Including an order and timescale for these changes.
• Linking Report - Showing the current inbound links to your web site, a review of your competitor's links and suggestions for good potential link partners.
• Keyword Report - Providing you with a list of the top 100 keyword phrases in your sector with the highest search volumes.
• Site Maps - We will create a site map for your web site as well as a Google site map to submit to the search engine.
• Conversion Analysis - Advice on how to give your web site a cutting edge to increase the number of visitors that turn into customers.
• Key Performance Indicators - By identifying the key performance indicators at your web site it will allow us to see which type of traffic is most beneficial to your business. We can then look into how to increase this specific type of traffic.
• Traffic Analysis - If you can provide us with the data we can analyse it to see where all your traffic is coming from. This enables us to find new ways of getting visitors to your web site.

Silver Search Engine Optimisation Review:

• Ranking Report - For up to 40, three word keyword phrases of your choice shown across 10 different search engines. This also includes a report for 3 of your competitor's keywords.
• Usability Review - An evaluation of how easy it is to use the features of your web site and how well visitors can navigate around it.
• Index Report - This shows the number of pages from your web site that are currently indexed by Google, Yahoo! and MSN.
• Strategic Plan For Improvement - Here we will outline any alterations or additions that could be made to your web site to improve optimisation. Including an order and timescale for these changes.
• Linking Report - Showing the current inbound links to your web site. Analysis of your market to suggest good potential link partners.
• Keyword Report - Providing you with a list of the top 25 keyword phrases in your sector with the highest search volumes.
• Site Maps - We will create a site map for your web site as well as a Google site map to submit to the search engine.

Bronze Search Engine Optimisation Review:

• Ranking Report - For up to 20, three word keyword phrases of your choice shown across 5 different search engines. This also includes a report for one of your competitor's keywords.
• Usability Review - An evaluation of how easy it is to use the features of your web site and how well visitors can navigate around it.
• Index Report - This shows the number of pages from your web site that are currently indexed by Google.
• Suggested Improvements - Here we will outline any alterations or additions that could be made to your web site to improve optimisation.
• Linking Report - Showing the current inbound links to your web site.

For more information on our web site search engine optimisation reviews and details of pricing please contact us. Let us help you to increase the level of traffic to your web site and raise the profits of your business.

Listen to Kath Dawson's podcast on introduction to search engine optimisation which covers the basics of what SEO is, how you can learn to do-it-yourself and why sometimes it can help to use an SEO specialist if you do not have the time or experience to make your web site work for you and bring you traffic.

KATHRYN DAWSON MBA, is Marketing Director of Strategy Consulting Limited and runs the search engine optimisation department.

(This podcast was recorded recently for expertsonline.tv)

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